5 Non-Awkward Ways To Get Referrals
What is it about asking for customer referrals that makes us feel so uncomfortable? If you’re doing your job as a business owner, you’re providing a high quality product or service along with a fantastic customer experience. You have customers …
Read more »The 2015 Pet Industry Events Guide
There’s something special about events and conferences. I don’t know what it is exactly, but it’s like there’s electricity in the air. Being around a big group of people who share your same passion creates this amazing energy. Add to …
Read more »The Copywriting Checklist For People Who Hate Writing Sales Copy
I think sales copy has a bad rap. When small business owners think of sales copy they think of long boring website pages with a horrid design. That’s not sales copy, that’s bad sales copy. Writing sales copy doesn’t have …
Read more »Finding Your Ideal Customer – 4 Questions You Need To Answer
If you’re a small business owner, you probably don’t have tons of money to burn on bad marketing. Even if you’re spending money on targeted marketing, targeting the wrong people can mean lots of cash and little results. If you’ve …
Read more »Make More Without Spending A Fortune On Marketing (No, Seriously)
Enticing new customers to buy can be kind of tricky. You can put in time, effort and money towards selling to them without ever seeing any results. Sounds like a great plan, right? New customers are necessary for business growth. …
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