Learn the latest marketing techniques with this easy to follow online training program. Here's what you'll learn:
Marketing is specific and intentional. In this session we will explain what is working n marketing NOW, and layout the roadmap for how we're going to get there.
Adding marketing tasks can be stressful to an already "full plate". This session is designed to help you increase productivity in 5 specific ways so that you free up some time to work ON the business, not just IN the business.
Search Engine Optimization is the "holy grail" of all things marketing. FREE TRAFFIC from Google is great but VERY few people ever realize it. Here we are going to share with you the SEO tips that were previously only shared with high-dollar clients.
Not sexy to most, but let me change your mind. What if I showed you where you could DOUBLE or even TRIPLE your number of leads without doing any additional work? This is the power of analytics. Find out what isn’t working well and tweak it till it does.
The core of any business growth strategy is the ability to manage lead flow. This session is all about lead generation. Why we do it for business and more importantly how to do it properly so you don’t flush your time and resources down the drain.
No doubt about it – we live in a time dominated by social media but it’s easy to get “sucked in” and spend WAY too much time there with zero results. In this session we show how to properly run a social media campaign for your business and why you would even want to do it. (Hint: some of you may not!)
Pay Per Click advertising through Facebook and Google is the one tool that we used to massively grow our business in a short amount of time. The ability to attract hyper targeted traffic and turn it on and off when you want allows you to scale your business without pulling out your hair.
Once you have the systems created in your business for lead generation, lead nurturing, attracting referrals and getting testimonials – your business is ready to take the next LEAP. Automating those manual tasks with technology will free up your time so that you can focus on YOUR most important tasks.
98% of the people that are introduced to your brand will not do business with you for a myriad of reasons. They may not trust you, they may not think you can help them or they may not be ready. Lead nurturing is the process of staying in front of your prospects and educating them on your services until they are ready to buy from you.
When prospects are deciding if they want to do business with you, one of the first places they are going to look is your company website. If it isn't clear or easy to navigate (i.e. mobile-friendly) your prospects will find somebody else.
Every month we work on one, and only one, topic so that way you and your team can focus your full attention to this one business growth step.
Every month a new module will be launched that will feed off of the work done in previous months so that month after month, you are constantly building your marketing base to get stronger and stronger as time goes by.
As a member of the Pet Business Marketing Mastery program, you will have access to LIVE weekly group coaching calls. Up to 4 hours of professional coaching from my staff and I to answer YOUR specific questions.
All program members will get access to our private Facebook group where you can ask questions, get help and network with hundreds of pet professionals JUST LIKE YOU!
Follow along as we break down important concepts and pro secrets with step-by-step online instructional videos.
Build an effective action plan for your business with our specially designed module worksheets and exercises.
Network, share ideas and get questions answered 24-hours a day from other pet professionals and the Black Dog staff.
Get the inside scoop on what we use everyday to save time and money at Black Dog Marketing.
"Mike and the Black Dog team are fantastic to work with and I highly recommend you give them a shot! If you're like me an have an overwhelming list of projects to get accomplished, this is the company for you." - Heather Gaida, Trusty Tails
"Mike and Black Dog are the real deal. They understand the market and know how to help you create the kind of marketing and campaigns that produce results. I recommend them, they're good people." - Shawna S, Women In The Pet Industry