15 Lead Magnets Guaranteed to WOW Prospective Customers

When we first think about the idea of a lead magnet and how we can incentivize our prospects to do what we want them to do – most people immediately think COUPON. And quite honestly, coupons can be great lead …

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Taking the Relationship to the Next Level with Follow-up Messaging

Let me ask you a question … Do your customers do everything you want them to do when you want them to do it? If your clients are like my clients, the answer would be a resounding NO, not usually. …

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The Simple 3-Step Marketing Funnel

When prospective customers visit your website, you obviously want to obtain their information so you can build a relationship with them and provide them additional information about your products or services in the future. This process is where they OPT-IN, …

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How to Attract Your Perfect Customers on Autopilot

So whether you use infusionsoft, mailchimp, aweber or any of the 1000 other autoresponder software programs out there, the key is that we want to use a system that can do two things; Store contact data Automatically send out messages …

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Your Prospective Customer Has a Problem! An Irresistible Lead Magnet Can Solve It.

The Law of Reciprocity basically states that if you do something nice for somebody, they are going to have a strong psychological urge to do something nice in return. In other words, if you scratch my back, I’m more likely …

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