You’ve spent a lot of time and energy to get where you are today – congratulations! Now it’s time to grow and you have a couple of different options for how you make that happen.
Option 1: You can stop working IN your business to do the marketing yourself or
Option 2: You can find a best-in-class partner that truly understands your organization and goals.
From strategy and design to implementation and optimization, Black Dog Marketing will be with you every step of the way.
Your company’s logo is the foundation of your brand image and all your other graphic design elements. A personalized, top-tier logo can boost your reputation and help potential customers understand your brand offerings at a glance.
Your company’s website design plays a crucial role in your customer experience. As part of our web design process, we’ll develop graphic design elements that integrate seamlessly with your web content, page layout, and links.
You don’t have to be a tech wizard to run a business in the digital age — you just need to know where to find one. Let our digital marketing agency take website maintenance off your shoulders, ensuring your site runs smoothly, performs at the highest level, and fosters an excellent long-term user experience.
Designing a beautiful website is just the first step in making your business visible on the internet. You also need to think about web hosting, or the process of publishing your site to the web. Where your website “lives” is an important decision.
Your website has the potential to make or break a customer’s impression of your organization. A low-quality, slow-moving website with outdated information or a clunky user interface will lead potential customers right back to their Google search results page in hopes of finding a site better suited to their needs.
Effective search engine optimization — increasing your rankings in Google and other search engines — requires in-depth knowledge of the algorithms and factors affecting a website’s performance. We’ll take a partnership approach to SEO by implementing effective keyword research and site audit strategies, boosting your rankings over time.
Demand generation is the process of raising awareness about your products or services and targeting a specific consumer need. We’ll develop a custom strategy that brings awareness to your brand and drives future sales.
To get new customers, you need to get new leads. Lead generation is our strategy for building interest in your company. Once users are interested in your goods or services, they’ll be in the best position to navigate the sales funnel and eventually make a purchase.
Having a broad understanding of the marketing funnel is an important aspect of being a successful business owner. Customers don’t just wake up one day and decide to purchase your goods or services. Instead, they go through several steps before making the decision to become paying customers.
Want to promote your business without lifting a finger? We can help you implement marketing automation software to streamline repetitive tasks like email marketing, text campaigns, ad creation, and more. You’ll enjoy an automated marketing solution that engages customers and promotes your business for you.
How do you engage with your customers when you’re not talking to them face to face? Maintaining customer relationships between purchases and service appointments is essential to a successful retention strategy. You don’t want your customers to forget about you — or think you’ve forgotten about them.
Setting up customer relationship management (CRM) software can help you better manage your customer base. But as a business owner, you probably don’t have time to input customer information manually. Allow our team to help you choose the perfect CRM program, set it up for you, and manage it.
No problem! The digital marketing landscape can be confusing and overly technical at times so the best way for us to see how we can help is to get on a call and discuss your goals.